A French farming family passionate about clean, honest eating has launched a and nutritious new snacking cereal called “Quinoa Crack” made from 100% toasted grain - in my view, the best cereal in a decade!
Founder Jason Abbot was fed up with the usual cereal offerings and fed up with the lack of simple options for people with food intolerances, he decided to give it a go - and have some fun with it as well!
"More and more consumers feel they are being mislead when it comes to the nutritional value of packaged goods - and nowhere more so than in the cereal aisle - we felt it was time for a more honest approach.”
Quinoa Crack is made from 100% whole living grains of European grown quinoa which go straight into the extrusion cooker and then into the cereal box. No additives, no sugar, no nutritional rubbish has been added.
Quinoa is a wonderful source of protein, fibre, minerals and vitamins and has the added advantage of being a great alternative to gluten for those with intolerances.
The cereal is being distributed direct to consumer and sold in “8-packs”. Abbott explains: “We want to avoid the big, impersonal food distribution and retail chains. Instead, by selling on the web, me (a quinoa grower and cereal producer) and you (a person who will eat the quinoa cereal I've produced) are in direct contact!”
If you don't have any friends and want to buy just one box at a time, ask your favourite local independent grocers to stock Quinoa Crack -Jason, not surprisingly, likes little independent shops...
We've started using it on our retreats and the feedback has been amazing!
Visit www.qunioacrack.com to get cracking!